Things are looking up for rural web users as community broadband steps up to the plate with the launch of next generation access to online services. The UK’s ICT infrastructure is developing at a fast pace, and will soon allow web users to access their favourite sites far quicker than ever before.
For a long time, internet users in rural areas have been severely disadvantaged, in comparison with users from urban areas. While traditional ‘dial-up’ internet still works as well as ever in the countryside, the increased speed of broadband services – not to mention the uncluttered phone line which broadband frees up – mean that the vast majority of users are always looking to improve their internet access with broadband services. However, the extremely different services experienced by inhabitants living in broadband ‘hot spots’ and those living in broadband ‘not spots’ are so far apart that the variation has been termed a ‘digital divide.’ Shockingly, those with connections in the ‘not spots’ pay exactly the same price for their internet connections as those in ‘hot spots,’ despite the inferior service that they receive.
The average speed of internet access, considered acceptable for everyday use at home, is 8 to 10 megabytes per second – but this figure is far from being universal. At the moment, around 4,000 households in the UK have no broadband access at all, as a result of their rural location. And there are another 2.5 million houses which only receive web access at a speed of 2.5 megabytes per second. This speed of access means that streaming videos – for instance on YouTube or on TV networks’ ‘catch up’ services – is just impossible for many country dwellers.
Luckily, more and more people in these rural households are finding solutions to this inequality. Many rural communities are forming co-operative ways of achieving faster broadband; for instance, creating their own ISPs (internet service providers) by buying their own cable connections. These are pricey, but the collaboration of local businesses or well-off residents also wins them a stake in an enterprise which may well provide returns on their investments.
This type of collaboration is known as a community broadband project, in which inhabitants of a certain region join up to find internet solutions through the power of numbers. And the prospect of next generation access, in which fibre optics will replace some of the slower copper cable through which broadband currently runs, may well change the UK’s ICT infrastructure for good.
Please visit http://www.broadbandvantage.co.uk/ for further information about this topic.
http://www.broadbandvantage.co.uk/
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